Most legitimate publishers view subsidy publishers (a “respectable” term for vanity publishers) as little more than con artists. These companies will publish anything—for a price—taking as much money as possible from authors and often providing shoddy printed books in return.
This frustrates me, especially since it’s no longer a world where publishers hold all the power. Platforms like Kindle, IngramSpark, and Spotify prove that readers are hungry for diverse stories. Today, people carry millions of books in their pockets—ebooks, audiobooks, you name it!
It’s a READER’S CHOICE world now.
Just like other con artists, these “publishers” get away with providing nothing of value because their victims want something for nothing.
Many writers who turn to vanity publishers expect all the perks of an established publisher—without lifting a finger after their first draft is done. If you expect to be recognized as a literary genius without putting in the work, you’re setting yourself up for a very bitter slide.
That said, there are legitimate independent publishers, like OMERA, who work with the author, sharing costs. We are co-operative publishers—marrying the best of both indie and traditional publishing.
More important here’s what we offer you:
Here’s how to spot an honest co-op publisher:
• We won’t promise you the world. Honest independent co-op publishers, we care about our reputations and won’t publish everything that crosses our desks. We’ll offer full editorial services or at least suggest improvements.
• We are upfront about exactly what you’re paying for—not just how many books will be printed, but what specific marketing services, if any, are included. No empty promises.
• We’ll give you some control over the process. A good publisher will let you have a say in the binding, typeface, and let you review page proofs and cover illustrations before your book goes to print.
• We’ll provide references from satisfied clients and won’t hesitate to tell you where their other books are sold.
Here’s a BIG tip:
If you can only buy books directly from the publisher, and they refuse to share client references—RUN! Leave them in your rearview mirror!
Remember:
Writing IS hard work, even for the most talented.
Selling your book IS hard work, too. No shortcuts, no ego boosts—just grit and effort.
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